Account: Personal information, payment information, and credentials used by customers to access material and/or any communications system on the website;
Content: Any text, graphics, images, audio, video, software, data compilations or any other form of data capable of being stored in a computer that appears on or forms part of this website;
Cookie: A small text file placed on your computer by INFINITY when you visit certain parts of the website. This allows us to identify recurring visitors and to analyse their browsing habits within the website. Where e-commerce facilities are provided, cookies may be used to store your cart.
Data: All information you submit to INFINITY. This includes, but is not limited to, account details and information submitted using any of our services or systems;
Service: Any online facilities, tools, services or information that INFINITY makes available through the website either now or in the future;
System: Any online communications infrastructure that INFINITY makes available through the website either now or in the future. This includes, but is not limited to, web-based email and email links;
User: Any third-party that accesses the website and is not employed by INFINITY and acting in the course of their employment;
Website: The website you are currently using.
Legitimate interest: Direct marketing that is perceived to be in your interests to receive for financial or operational benefits.
2. Data collected for provision of products and/or services
Without limitation, the following Data may be collected:
2.2 Business name
2.3 Job title
2.4 Contact information such as email addresses and telephone numbers
2.5 Demographic information such as address and post-code
2.6 Financial information such as credit / debit card numbers
2.7 IP address (automatically collected)
2.8 Web browser type and version (automatically collected)
2.9 Operating system (automatically collected)
2.10 A list of URLs starting with a referring site, your activity on this website, and the site you exit to (automatically collected)
2.11 Cookie information
3. Our Use of Data
3.1 Any personal Data you submit will be retained by INFINITY for no more than 6 years after your last transaction.
3.2 Unless we are obliged or permitted by law to do so, and subject to Clause 4, your data will not be disclosed to third parties. This includes our affiliates and/or other companies within our group.
3.3 All personal data is stored securely in accordance with the principles of the General Data Protection Regulation (GDPR). For more details on security, see clause 9 below.
3.4 Any or all of the above data may be used for legitimate interest from time to time in order to provide you with the best possible service and experience. Specifically, data may be used by us for the following reasons:
3.4.1 Internal record keeping.
3.4.2 Improvement of our products and services.
3.4.3 Transmission by email of promotional materials that may be of interest to you.
3.4.4 Contact for market research purposes, which may be done using email, telephone, fax or post. Such information may be used to customise or update the website.
3.5 Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our site; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to prevent unauthorised access.
3.6 GDPR gives you the right to access information held about you. Your right of access can be exercised in accordance with GDPR.
4. Third Party Websites and Services
INFINITY may, from time to time, employ the services of other parties for dealing with matters that may include, but are not limited to, payment handling, delivery of purchased items, search engine facilities, advertising and marketing. Any data used by such parties is used only to the extent required by them to perform the services that INFINITY requests. Any use for other purposes is strictly prohibited. Furthermore, any data processed by third-parties must be processed within the terms of this Policy and in accordance with GDPR.
5. Changes of Business Ownership and Control
5.1 INFINITY may, from time to time, expand or reduce its business and this may involve the sale of certain divisions or the transfer of control of certain divisions to other parties. Data provided by users will, where it is relevant, be transferred along with that division and the new owner or newly controlling party will, under the terms of this policy, be permitted to use the data for the purposes for which it was supplied by you.
5.2 In the event that any data submitted by users will be transferred in such a manner, you will be contacted in advance and informed of the changes. When contacted, you will be given the choice to have your data completely deleted or withheld from the new owner or controller.
6. Controlling Access to your Data
6.1 Whenever you are required to submit data, you will be given options to restrict our use of that data. This will include the following:
6.1.1 Use of data for direct marketing purposes; and
6.1.2 Sharing data with third parties.
7. Your Right to Withhold Information
7.1 You may access certain areas of the website without providing any data at all. However, to use all services and systems available on the website you may be required to submit account information or other data.
8. Accessing your own Data
8.1 You may access your account at any time to view or amend the data. You may need to modify or update your data if your circumstances change. Additional Data as to your marketing preferences may also be stored and you may change this at any time.
8.2 You have the right to ask for a copy of your personal data.
9.1 Data security is of great importance to INFINITY and to protect your data we have suitable physical, electronic and managerial procedures to safeguard and secure all information, in line with GDPR guide lines.
10.1 INFINITY may set and access Cookies on your computer.
10.2 You may delete Cookies. However, you may lose any information that enables you to access the website quickly and efficiently.
10.3 You can choose to enable or disable cookies in your web browser. By default, your browser will accept cookies but this can be changed. For further details please consult the help menu in your browser. Disabling Cookies may prevent you from using the full range of services available on the website.
11. Changes to this Policy